Opus Welcomes New Event Technology Leadership

Beaverton, OR – January 17, 2017 – Opus Agency has added a new member to the agency’s seasoned executive team with the addition of Holly Files as EVP of Event Technology.

In this crucial role, Files will provide vision and leadership throughout the directing, planning, organizing, and development of Opus’ Event Technology service line. She will be responsible for providing strategic leadership, directly influencing the business direction in new and existing products, services, and systems, while growing and nurturing the event technology team and remaining abreast of the evolving needs of Opus’ customers.

“Holly brings years of technology, leadership, and innovation to Opus at the perfect time,” said President and CEO Monte Wood. “We have had tremendous success with our technology platform, which we plan to leverage much more broadly in the near future. Given her background, expertise, and reputation as a transformative technology leader, Holly is the perfect person to make that happen.”

Files is a proven, senior-level executive with a distinguished track record in building and growing organizations throughout the full life-cycle of a company. Her background includes accomplishments in operations, product development, information technology, customer support/services, as well as mergers and acquisitions for fast-growing companies.

“Throughout my career, I’ve always focused on building customer relationships that lead to profitable business,” said Files. “At Opus, I see a unique opportunity to put this philosophy to work, given the agency’s culture of creating customer success in order to drive business success. I look forward to joining such a collaborative executive team, and helping to continue driving the company’s momentum forward.”

A 30-year veteran of the enterprise software industry, Files most recently served as SVP of Customer Success for Puppet Inc., a fast-growing, Portland-based provider of IT automation software. In this role, Files was recognized as a steady leader during a time of meteoric growth for the company. She previously was co-founder and managing principal of the management consulting firm VelocX, a 12-member, multi-practice firm focused on strategy, operations, marketing/sales, and organizational and leadership development. Her career has also included senior-level positions at companies including KC Distance Learning; Chockstone  Inc. (acquired by Heartland Payment Solutions); NetIQ, WebTrends; and others.

Files will be based in Opus’ Beaverton, Oregon headquarters, and will report directly to COO Dena Lowery.


About Opus Agency                                                   

Opus Agency is a brand events and marketing agency. We create and manage hundreds of events and campaigns every year, all over the world, including strategic executive-level summits, immersive brand experiences, and conferences with 30,000 attendees. We have amazing people who share strong values, and a specific methodology that ties everything we do to customer success. We call it TeamCS™.