Research Revealed

The Sales Kickoff Report 2023

Completed in July 2022, this report from Opus Agency surveyed a cross-section of technology sales professionals ranging from executive leaders to account representatives across several age brackets and various company sizes. Throughout the survey, our team analyzed what attendees, from executives to individual contributors, want from the sales kickoff event, how they want to engage, and what aspects are most impactful.

What Attendees Want from Their Next Sales Kickoff
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