From social keynotes to full broadcasts, brands are putting conversations at the forefront of their virtual event experiences.
In the workplace, in events, and in life, diversity and inclusion are more important than ever before. Here are some tips to help ensure a welcoming event for everyone.
As part of a collaboration between Event Marketer and Opus, we held two roundtable conversations with industry experts from leading event marketers.
Since it is no longer “cool to be manufactured,” brands are evolving their social media-centric activations in favor of authenticity.
As part of a collaboration between Event Marketer and Opus, we held a roundtable conversation with industry experts from leading event marketers.
Opus Agency, a global leader in event marketing, announced the acquisition of London-based event and travel management agency Number 20, Ltd.
Google I/O, Google’s closely watched annual developer conference that takes place in May, is where Google announces their latest technology and product developments. This year at the I/O keynote, Google revealed a new augmented reality wayfinding feature in their event app. AR wayfinding and signage technology helps attendees get around large event campuses (something Opus clients are no stranger to), by indicating locations of sessions, food & beverage stations, activations, and other event features in relation to the attendee’s current location. Attendees can simply view the event space through their phone’s camera, and AR will populate the live image with nearby points of attraction and helpful wayfinding information. This technology has the power to irrevocably alter your attendees’ expectations for onsite navigation for the better.
BEAVERTON, Ore. (PRNewswire—August 12, 2019) Opus Agency, a leader in global event experiences, today announced the acquisition of Clarity Creative, a content design and dynamic visual communication agency. Clarity is a boutique design studio known for deep experience in strategic storytelling and creative media development, specializing in keynote content for large-scale live events.
We’re thrilled to announce that our partnership with Event Marketer is expanding! The Opus team is looking forward to bringing more exciting content and impactful speakers to the stage at the EMS Executive Forum in May, as well as hosting a Strategy Lab. Read on for more details about this continued partnership.
Fyre Festival, last year’s disastrous millennial music fest meltdown, resulted in attendees stranded on an island, millions of dollars in vendor invoices unpaid, an ever-mounting pile of lawsuits filed, and countless hilarious memes. The entire internet has been reliving the train wreck for the past few weeks after the release of two in-depth documentaries presented by Netflix and Hulu on this monumental fiasco.