Tiffany Cohen Is Talking Incentive Travel at IMEX 2026

SVP of Incentives and Global Sourcing joins leaders from the Incentive Research Foundation to share strategies for maximizing trophy value.
How far would you go to create a once-in-a-lifetime incentive travel experience?

Join Tiffany Cohen, SVP of Incentives and Global Sourcing at Opus Agency, Stephanie Harris, President and CEO of the Incentive Research Foundation, and Andy Schwarz, VP of Content & Communications at the Incentive Research Foundation, for a session on turning long-distance travel into an immersive reward.

Maximizing the Long-Haul Incentive Travel Experience

October 14, 2026 | 11 - 11:40 a.m. PT

For well-traveled top performers, distant destinations offer exclusive, culturally rich experiences that set a program apart. In this panel, Stephanie, Andy, and Tiffany share strategies to build trophy value into long-haul itineraries through adventurous access, intentional scheduling, and smart logistical planning.

You’ll learn to:

  • Identify the characteristics that give long-haul destinations “trophy value”
  • Evaluate the benefits and practical considerations of planning a long-haul incentive program
  • Explore strategies for creating memorable, culturally immersive journeys

Add the session to your calendar to join us. 

Stay tuned to Happenings for more perspectives from the leaders fueling the future of brand movements.