Dell NVIDIA AI Factory Tour
Dell Technologies and NVIDIA created an experience that put them at the center of the AI conversation. Built to spark conversation, simplify complexity, and demonstrate real-world application, the AI Factory Tour popped up at Big Data London, AI Summit Amsterdam, Big Data & AI Paris, and Web Summit Lisbon.
Delivery
The cobranded experience brought the Dell Technologies and NVIDIA partnership to life through interactive storytelling, live demos, and digital content built to bring audiences in.
Attendees explored various spaces within the Factory, each designed to translate technicality into something tangible, practical, and enjoyable.
The build itself was designed for movement. Modular by design, it adapted across multiple venues while maintaining a consistent visual identity and attendee journey from city to city. That flexibility allowed the Tour to scale efficiently across a packed EMEA event calendar without losing impact.
Project Achievements
- Delivered a scalable touring experience across four major industry events
- Unified Dell Technologies and NVIDIA within one cohesive live brand environment
- Turned complex AI solutions into interactive, attendee-friendly experiences
- Developed a modular build system optimised for reuse and adaptability
- Positioned Dell Technologies and NVIDIA at the center of key enterprise AI conversations across the region
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