Issue 019

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<div style="display:none;font-size:1px;color:#ffffff;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;margin-right:100%;"> Five Data-Backed Trends to Reframe the Company Incentive </div> <style type="text/css"> .fontsize2 { font-size: 10px; line-height: 14px; } .fontsize3 { font-size: 12px; line-height: 16px; } .fontsize4 { font-size: 14px; line-height: 18px; } .fontsize5 { font-size: 16px; line-height: 18px; } .fontsize6 { font-size: 36px; line-height: 36px; } .fontsize7 { font-size: 40px; line-height: 40px; } .width600 { width: 600px; } .width520 { width: 520px; } .backgroundcolor { background-color: #c8c8c8; } .col3 td { width: 162px !important; } .col3img { width: 162px !important; } @media screen and (max-width:600px) { .backgroundcolor { background-color: white; } .width600 { width: 600px; } .fontsize2 { font-size: 15px; line-height: 21px; } .fontsize3 { font-size: 18px; line-height: 24px; } .fontsize4 { font-size: 21px; line-height: 27px; } .fontsize5 { font-size: 24px; 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vertical-align:middle;" valign="middle" class=""> <font color="#001ef0" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif; color:#001ef0;"> <a href="https://www.opusagency.com/xo"> <img alt="xo" border="0" height="58" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/626019a625786bf5f3beace1_xo.png" width="112"> </a> </font> </td> <td align="right" style="text-align:right; vertical-align:top;" valign="top"> <font color="#001ef0" face="Trebuchet MS, sans-serif" style="color:#001ef0; font-family:Trebuchet MS, sans-serif;"> <a href="https://www.opusagency.com/"> <img alt="by" border="0" height="46" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/626019a663d7881ea83e2e09_by.png" width="58"><img alt="opus" border="0" height="46" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/626019a6f00cd106fe8f21da_opus.gif" width="89"> </a> </font> </td> </tr> <tr> <td align="right" style="text-align:right; vertical-align:bottom;" valign="bottom"> <font class="fontsize2" face="Trebuchet MS, sans-serif" size="2" style="font-family:Trebuchet MS, sans-serif;"> <strong> Issue 019: September 2022 </strong> </font> </td> </tr> <tr> <td colspan="2" height="40" style="height:40px;">   </td> </tr> </tbody> </table> <table align="center" bgcolor="#fff" border="0" cellpadding="0" cellspacing="0" class="width600" style="margin:0px auto; background-color:#fff;" width="600"> <tbody> <tr> <td rowspan="4" style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> <td class="width520" style="position:relative;" width="520"> <a href="https://www.opusagency.com/article/the-great-re-incentivization" target="_blank" style="text-decoration:none;"><img src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/633339fc10302977f6058def_Header-Animated.gif" alt="" border="0" width="520" class="width520"></a> </td> <td rowspan="4" style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> </tr> <tr> <td height="40" style="height:40px;">   </td> </tr> <tr> <td> <font face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;"> <strong> <font class="fontsize7" size="7"> The Great <br>Re-incentivization </font> </strong> <br> <font class="fontsize4" size="4">  <br> <strong>Five Data-Backed Trends to Reframe the Company Incentive</strong> </font> </font>  <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td height="40" style="height:40px;">   </td> </tr> </tbody> </table>   <table bgcolor="#f0f0f0" border="0" cellpadding="0" cellspacing="0" style="background-color:#f0f0f0;" class="width520" width="520"> <tbody> <tr> <td rowspan="3" style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> <td height="40" style="height:40px; width:440px;" width="440">   </td> <td rowspan="3" style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> </tr> <tr> <td height="40" style="height:40px; width:440px;" width="440"> <font face="Trebuchet MS, sans-serif" style="color:#001ef0; font-family:Trebuchet MS, sans-serif;" class="fontsize5" color="#001ef0" size="5"> <strong> </strong><strong>In today’s labor market, recruiting, retaining, and recognizing employees is top of mind for companies looking to keep up with modern workplace realities. After a long pause, travel incentives are seeing a major comeback — with new trends. </strong> <br>   </font> <font class="fontsize4" size="4" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;"> <p>Today’s attendees are craving exclusive, relaxing, and distinctive experiences from their company trip that makes the time away feel <strong>worth it. </strong></p><p>With flexibility, connection, and well-being at the forefront of attendee priorities, we identified <a href="https://www.opusagency.com/article/the-great-re-incentivization" target="_blank" style="text-decoration:underline;"><font color="#001ef0" style="color:#001ef0;"><u><strong>five data-supported trends </strong></u></font></a>that help reframe the corporate incentive — a movement the teams at Opus Agency call <a href="https://www.opusagency.com/article/the-great-re-incentivization" target="_blank" style="text-decoration:underline;"><font color="#001ef0" style="color:#001ef0;"><u><strong>The Great Re-incentivization</strong></u></font></a>.</p><p>Want more?<strong> Let’s move.</strong></p> </font> <table> <tbody> <tr> <td align="right" style="text-align:right; vertical-align:middle;" valign="middle"> <img src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/6309247debf0f41e6702a297_Paula%20Newsletter.png" alt="" border="0" width="79" height="79" style="width:79px; height:79px; border-width:0px;"> </td> <td style="width:16px;" width="16">   </td> <td align="left" style="text-align:left; vertical-align:middle;" valign="middle"> <font class="fontsize3" face="Trebuchet MS, sans-serif" size="3" style="font-family:Trebuchet MS, sans-serif;"> <font color="#001ef0" style="color:#001ef0;"> Paula Mettler </font> <br> Brand Journalist </font> </td> </tr> </tbody> </table> </td> </tr> <tr> <td height="40" style="height:40px; width:440px;" width="440">   </td> </tr> </tbody> </table>   <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td height="40" style="height:40px;">   </td> </tr> </tbody> </table>   <table bgcolor="#e1f5fa" border="0" cellpadding="0" cellspacing="0" class="width520" style="background-color:#e1f5fa;" width="520" "=""> <tbody> <tr> <td> <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td align="left" class="blueleft" width="246" style="width:246px; vertical-align:top; text-align:left;" valign="top"> <a href="https://www.opusagency.com/article/it-list-2022" target="_blank" style="text-decoration:none;"><img src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/63333e55ed6efdcca7d35377_EM-it-list-2022.png" alt="" border="0" width="246" style="width:246px; border-width:0px;"></a> </td> <td align="left" class="blueright" style="vertical-align:middle; text-align:left; padding-left: 20px;" valign="middle"> <font face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;">  <br> <font class="fontsize5" size="5"> <strong> </strong><strong>Celebrating 13 Years on the Top 100 It List </strong> </font> </font> <br> <br> <font face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;"> <font size="4" class="fontsize4"> <p>Event Marketer has selected Opus Agency as a Top 100 event agency, putting us at the top of the experiential industry for the thirteenth consecutive year.</p><p><a href="https://www.opusagency.com/article/it-list-2022" target="_blank" style="text-decoration:underline;"><font color="#001ef0" style="color:#001ef0;"><u>Check out the full list of It-Listers!</u></font></a><br></p> <br>   </font> </font> </td> <td style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table>   <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td height="40" style="height:40px;">   </td> </tr> </tbody> </table>   <div> <strong> <font class="fontsize6" color="#001ef0" face="Trebuchet MS, sans-serif" size="6" style="color:#001ef0; font-family:Trebuchet MS, sans-serif;"> Top Tabs </font> </strong> </div>  <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td height="30" style="height:30px;">   </td> </tr> </tbody> </table>  <table border="0" cellpadding="0" cellspacing="0" class="col3"> <tbody> <tr> <td style="width:162px; vertical-align:top;" valign="top" width="162"> <font class="fontsize3" face="Trebuchet MS, sans-serif" size="3" style="font-family:Trebuchet MS, sans-serif;">  <a href="https://www.northstarmeetingsgroup.com/Planning-Tips-and-Trends/Event-Planning/make-better-business-decisions-meetings" style="text-decoration:none;"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/63333fda22b3f4b15828b2c3_OpusXO_Top-Tab-1.png" alt="" class="col3img" width="162" style="width:162px;" border="0"> </a> <br>  <br> <font class="fontsize5" size="5"> <strong> How to Make Better Business Decisions </strong> </font> <br>  <br> Meeting and event planners increasingly face a world of disruption. Anticipation is the key to succeeding in today's fast-changing and unpredictable meetings environment.Taking a few minutes to pause upfront and ask strategic questions will leave a little more room to maneuver. <br><a href="https://www.northstarmeetingsgroup.com/Planning-Tips-and-Trends/Event-Planning/make-better-business-decisions-meetings"> <font color="#001ef0" style="color:#001ef0; text-decoration:underline;"> <u> Shifting Focus </u> </font> </a>  </font> </td> <td class="col3spacer" style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td style="width:162px; vertical-align:top;" valign="top" width="162"> <font class="fontsize3" face="Trebuchet MS, sans-serif" size="3" style="font-family:Trebuchet MS, sans-serif;">  <a href="https://www.bizbash.com/production-strategy/programming-entertainment/article/22405845/how-top-event-companies-celebrate-their-own-teams" style="text-decoration:none;"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/633341bb403a8f5b2dbdcd4a_OpusXO_Top-Tab-2.png" alt="" class="col3img" width="162" style="width:162px;" border="0"> </a> <br>  <br> <font class="fontsize5" size="5"> <strong> Four Steal-Worthy Ways Event Companies Celebrate Their Own Teams </strong> </font> <br>  <br> Unsurprisingly, the masters of planning experiences put the same level of care and detail into celebrating their own teams. Here are some smart ways event professionals make their staffers feel energized and appreciated. <br><a href="https://www.bizbash.com/production-strategy/programming-entertainment/article/22405845/how-top-event-companies-celebrate-their-own-teams"> <font color="#001ef0" style="color:#001ef0; text-decoration:underline;"> <u> Hats Off </u> </font> </a>  </font> </td> <td class="col3spacer" style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td style="width:162px; vertical-align:top;" valign="top" width="162"> <font class="fontsize3" face="Trebuchet MS, sans-serif" size="3" style="font-family:Trebuchet MS, sans-serif;">  <a href="https://www.smartmeetings.com/tips-tools/143836/how-to-leverage-destination-accessibility-efforts-to-welcome-all-attendees" style="text-decoration:none;"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/633341e389c940fc85886422_OpusXO_Top-Tab-3.png" alt="" class="col3img" width="162" style="width:162px;" border="0"> </a> <br>  <br> <font class="fontsize5" size="5"> <strong> How to Leverage Destination Accessibility Efforts to Welcome All Attendees </strong> </font> <br>  <br> When most attendees make travel plans, they consider things like hotel amenities, nearby restaurants, and fun attractions. However, for one out of every four Americans living with a disability, much more planning has to go into every aspect of a trip. <br><a href="https://www.smartmeetings.com/tips-tools/143836/how-to-leverage-destination-accessibility-efforts-to-welcome-all-attendees"> <font color="#001ef0" style="color:#001ef0; text-decoration:underline;"> <u> Goals in Action </u> </font> </a>  </font> </td> </tr> <tr class="col3spacer"> <td colspan="5" height="40" style="height:40px;"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:1px; height:1px;" width="1"> </td> </tr> <tr> <td style="width:162px; vertical-align:top;" valign="top" width="162"> <font class="fontsize3" face="Trebuchet MS, sans-serif" size="3" style="font-family:Trebuchet MS, sans-serif;">  <a href="https://www.pcma.org/8-ways-use-event-content-mdg/" style="text-decoration:none;"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/633345a982fe6d4f7c54230b_OpusXO_Top-Tab-4.png" alt="" class="col3img" width="162" style="width:162px;" border="0"> </a> <br>  <br> <font class="fontsize5" size="5"> <strong> Eight Ways to Put Your Event Content to Work </strong> </font> <br>  <br> Before prospects consider attending an event, they must first know it exists. Here are eight ways to use content to attract prospective attendees for an upcoming event and to leverage the content you create on-site for future event prospects. <br><a href="https://www.pcma.org/8-ways-use-event-content-mdg/"> <font color="#001ef0" style="color:#001ef0; text-decoration:underline;"> <u> Optimize </u> </font> </a>  </font> </td> <td class="col3spacer" style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td style="width:162px; vertical-align:top;" valign="top" width="162"> <font class="fontsize3" face="Trebuchet MS, sans-serif" size="3" style="font-family:Trebuchet MS, sans-serif;">  <a href="https://www.tsnn.com/blog/inperson-events-have-returned-can-we-leave-event-tech-behind" style="text-decoration:none;"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/6333464de05e25c92e0ed0b6_OpusXO_Top-Tab-5.png" alt="" class="col3img" width="162" style="width:162px;" border="0"> </a> <br>  <br> <font class="fontsize5" size="5"> <strong> In-Person Events Have Returned; Can We Leave Event Tech Behind? </strong> </font> <br>  <br> Tech and new talent skills are probably the most essential categories our industry should invest more in during the next decade to keep our market share and successful marketing tools. <br><a href="https://www.tsnn.com/blog/inperson-events-have-returned-can-we-leave-event-tech-behind"> <font color="#001ef0" style="color:#001ef0; text-decoration:underline;"> <u> Invest </u> </font> </a>  </font> </td> <td class="col3spacer" style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td style="width:162px; vertical-align:top;" valign="top" width="162"> <font class="fontsize3" face="Trebuchet MS, sans-serif" size="3" style="font-family:Trebuchet MS, sans-serif;">  <a href="https://www.nationalgeographic.com/travel/article/burning-man-shows-how-riotous-festival-can-be-accessible" style="text-decoration:none;"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/633346f8d2be751a94bee525_OpusXO_Top-Tab-6.png" alt="" class="col3img" width="162" style="width:162px;" border="0"> </a> <br>  <br> <font class="fontsize5" size="5"> <strong> Burning Man Shows How a Riotous Festival Can Be Accessible </strong> </font> <br>  <br> The “all are welcome” ethos is a key principle of Burning Man, a desert spectacle where (almost) anything goes. Here’s how the annual event transforms a harsh Nevada desert into a city of art for revelers of all abilities. <br> <a href="https://www.nationalgeographic.com/travel/article/burning-man-shows-how-riotous-festival-can-be-accessible"> <font color="#001ef0" style="color:#001ef0; text-decoration:underline;"> <u> Desert Equity </u> </font> </a>  </font> </td> </tr> </tbody> </table>   <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td height="40" style="height:40px;">   </td> </tr> </tbody> </table>   <table bgcolor="#f5f5eb" border="0" cellpadding="0" cellspacing="0" style="background-color:#f5f5eb;" class="width520" width="520"> <tbody> <tr> <td rowspan="3" style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> <td height="40" style="height:40px;">   </td> <td rowspan="3" style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> </tr> <tr> <td height="40" style="height:40px; width:440px;" width="440"> <strong> <font class="fontsize6" color="#001ef0" face="Trebuchet MS, sans-serif" size="6" style="color:#001ef0; font-family:Trebuchet MS, sans-serif; color:#001ef0;"> Recovery Roundup </font> </strong> <br> <font class="fontsize4" size="4" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;">  <br> <strong>Studying impact and celebrating resiliency — curated stories of industry recovery for the future.</strong> <br>   </font> <table> <tbody>  <tr> <td align="center" style="text-align:center; vertical-align:top;" valign="top"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/633354f84649a0faf852988f_OpusXO_RecoveryRoundup-Icon-1.png" alt="" border="0" width="44" height="35" style="width:44px; height:35px; border-width:0px;"> </td> <td style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td align="left" style="text-align:left; vertical-align:middle;" valign="middle"> <font class="fontsize4" face="Trebuchet MS, sans-serif" size="4" style="font-family:Trebuchet MS, sans-serif;"> <strong> Hire Education: </strong> <br> <font color="#001ef0" style="color:#001ef0;"> <a href="https://www.pcma.org/talent-challenge-choking-business-events-industrys-recovery/"> <font color="#001ef0" style="color:#001ef0;"> Is the Talent Challenge Choking the Business Events Industry’s Recovery? </font> </a> </font> </font> </td> </tr>  <tr> <td colspan="3"> <font class="fontsize4" face="Trebuchet MS, sans-serif" size="4" style="font-family:Trebuchet MS, sans-serif;">   </font> </td> </tr>  <tr> <td align="center" style="text-align:center; vertical-align:top;" valign="top"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/633355371030290a8913b0ee_OpusXO_RecoveryRoundup-Icon-2.png" alt="" border="0" width="44" height="35" style="width:44px; height:35px; border-width:0px;"> </td> <td style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td align="left" style="text-align:left; vertical-align:middle;" valign="middle"> <font class="fontsize4" face="Trebuchet MS, sans-serif" size="4" style="font-family:Trebuchet MS, sans-serif;"> <strong> Financial Gains: </strong> <br> <font color="#001ef0" style="color:#001ef0;"> <a href="https://www.pcma.org/salary-survey-2022-pandemic-effect-event-organizers-compensation/"> <font color="#001ef0" style="color:#001ef0;"> Calculating the Pandemic’s Effect on Event Organizers’ Compensation, Day-to-Day Work </font> </a> </font> </font> </td> </tr>  <tr> <td colspan="3"> <font class="fontsize4" face="Trebuchet MS, sans-serif" size="4" style="font-family:Trebuchet MS, sans-serif;">   </font> </td> </tr>  <tr> <td align="center" style="text-align:center; vertical-align:top;" valign="top"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/63338dfc473bbf3d07e9de53_OpusXO_RecoveryRoundup-Icon-3.png" alt="" border="0" width="44" height="35" style="width:44px; height:35px; border-width:0px;"> </td> <td style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td align="left" style="text-align:left; vertical-align:middle;" valign="middle"> <font class="fontsize4" face="Trebuchet MS, sans-serif" size="4" style="font-family:Trebuchet MS, sans-serif;"> <strong> Booking Season: </strong> <br> <font color="#001ef0" style="color:#001ef0;"> <a href="https://www.bloomberg.com/news/articles/2022-09-12/us-companies-step-up-fall-travel-shrug-off-economic-uncertainty"> <font color="#001ef0" style="color:#001ef0;"> US Companies Step Up Travel, Shrug Off Economic Uncertainty </font> </a> </font> </font> </td> </tr>  <tr> <td colspan="3"> <font class="fontsize4" face="Trebuchet MS, sans-serif" size="4" style="font-family:Trebuchet MS, sans-serif;">   </font> </td> </tr>  <tr> <td align="center" style="text-align:center; vertical-align:top;" valign="top"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/63338e061defb409cb0e4053_OpusXO_RecoveryRoundup-Icon-4.png" alt="" border="0" width="44" height="35" style="width:44px; height:35px; border-width:0px;"> </td> <td style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td align="left" style="text-align:left; vertical-align:middle;" valign="middle"> <font class="fontsize4" face="Trebuchet MS, sans-serif" size="4" style="font-family:Trebuchet MS, sans-serif;"> <strong> In Demand: </strong> <br> <font color="#001ef0" style="color:#001ef0;"> <a href="https://www.northstarmeetingsgroup.com/News/Industry/Northstar-Cvent-Meetings-Industry-PULSE-Survey"> <font color="#001ef0" style="color:#001ef0;"> Northstar PULSE Survey Shows Demand for In-Person Meetings is Strong </font> </a> </font> </font> </td> </tr>  </tbody> </table> </td> </tr> <tr> <td height="40" style="height:40px; width:440px;" width="440">   </td> </tr> </tbody> </table>   <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td height="40" style="height:40px;">   </td> </tr> </tbody> </table>   <table bgcolor="#e1f5fa" border="0" cellpadding="0" cellspacing="0" class="width520" style="background-color:#e1f5fa;" width="520" "=""> <tbody> <tr> <td> <table border=" 0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td align="left" class="blueleft" width="246" style="width:246px; vertical-align:top; text-align:left;" valign="top"> <a href="https://www.opusagency.com/article/opus-agency-speaking-at-pmca-convening-emea" target="_blank" style="text-decoration:none;"><img src="https://assets-global.website-files.com/61f2e2596c828552c26cad73/63345f6655cb1ca00dcecff9_DenaKim.png" alt="" border="0" width="246" style="width:246px; border-width:0px;"></a> </td> <td align="left" class="blueright" style="vertical-align:middle; text-align:left; padding-left: 20px;" valign="middle"> <font face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;">  <br> <font class="fontsize5" size="5"> <strong> </strong><strong>Opus Agency to Speak at PCMA's Convening EMEA 2022</strong> </font> </font> <br> <br> <font face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;"> <font size="4" class="fontsize4"> Join Kim Kopetz and Dena Lowery (in person or online) as they share the playbook for high-potential partnerships.<br> <a href="https://www.opusagency.com/article/opus-agency-speaking-at-pmca-convening-emea" target="_blank" style="text-decoration:underline;"> <font color="#001ef0" style="color:#001ef0;"><u>Tune in</u></font> </a><br> </font> </font> </td> <td style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table>   <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td height="40" style="height:40px;">   </td> </tr> </tbody> </table>   <table bgcolor="#f5f5eb" border="0" cellpadding="0" cellspacing="0" style="background-color:#f5f5eb;" class="width520" width="520"> <tbody> <tr> <td rowspan="3" style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> <td height="40" style="height:40px;">   </td> <td rowspan="3" style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> </tr> <tr> <td height="40" pardot-data="" style="height: 40px; width: 440px; font-size: 12px;" width="440"> <strong> <font class="fontsize6" color="#001ef0" face="Trebuchet MS, sans-serif" style="color:#001ef0; font-family:Trebuchet MS, sans-serif; color:#001ef0;"> Sustainability Synopsis </font> </strong> <font face="Trebuchet MS, Helvetica, sans-serif" style="font-family:Trebuchet MS, sans-serif" size="4" class="fontsize4"> <br>  <br> <strong>From slowing to undoing — moving from net-zero to climate positive — this is what matters as we improve our shared impact.</strong> <br>  </font> <table> <tbody>  <tr> <td align="center" style="text-align:center; vertical-align:top;" valign="top"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/63336a8ad69fe486427e2c08_OpusXO_SustainabilitySynopsis-Icon-1.png" alt="" border="0" width="44" height="35" style="width:44px; height:35px; border-width:0px;"> </td> <td style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td align="left" style="text-align:left; vertical-align:middle;" valign="middle"> <font class="fontsize4" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;"> <strong> Future Forward: </strong> <br> <font color="#001ef0" style="color:#001ef0;"> <a href="https://www.tsnn.com/index.php/news/trade-show-industry-task-force-develops-framework-support-more-sustainable-future"> <font color="#001ef0" style="color:#001ef0;"> Trade Show Industry Task Force Develops Framework to Support a More Sustainable Future </font> </a> </font> </font> </td> </tr>  <tr> <td colspan="3"> <font class="fontsize4" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;">   </font> </td> </tr>  <tr> <td align="center" style="text-align:center; vertical-align:top;" valign="top"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/63336ad68ffce61c2688a106_OpusXO_SustainabilitySynopsis-Icon-2.png" alt="" border="0" width="44" height="35" style="width:44px; height:35px; border-width:0px;"> </td> <td style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td align="left" style="text-align:left; vertical-align:middle;" valign="middle"> <font class="fontsize4" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;"> <strong> Rebooting the Moon: </strong> <br> <font color="#001ef0" style="color:#001ef0;"> <a href="https://www.space.com/rebooting-moon-nasa-artemis-sustainability"> <font color="#001ef0" style="color:#001ef0;"> NASA's Artemis Program Aims for Lunar Sustainability </font> </a> </font> </font> </td> </tr>  <tr> <td colspan="3"> <font class="fontsize4" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;">   </font> </td> </tr>  <tr> <td align="center" style="text-align:center; vertical-align:top;" valign="top"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/63336d20757add451ea5e1dd_OpusXO_SustainabilitySynopsis-Icon-3.png" alt="" border="0" width="44" height="35" style="width:44px; height:35px; border-width:0px;"> </td> <td style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td align="left" style="text-align:left; vertical-align:middle;" valign="middle"> <font class="fontsize4" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;"> <strong> Decarbonizing Aviation: </strong> <br> <font color="#001ef0" style="color:#001ef0;"> <a href="https://www.meetingsnet.com/sustainability/big-goals-announced-sustainable-jet-fuel"> <font color="#001ef0" style="color:#001ef0;"> The Government’s Just-announced Sustainable Aviation Fuel Grand Challenge is a Hopeful Step Toward a Future of Lower-carbon Meetings </font> </a> </font> </font> </td> </tr>  <tr> <td colspan="3"> <font class="fontsize4" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;">   </font> </td> </tr>  <tr> <td align="center" style="text-align:center; vertical-align:top;" valign="top"> <img src="https://global-uploads.webflow.com/62151f08c425abd5e1b8c93c/63336d296effc50b98b31596_OpusXO_SustainabilitySynopsis-Icon-4.png" alt="" border="0" width="44" height="35" style="width:44px; height:35px; border-width:0px;"> </td> <td style="width:17px;" width="17"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" style="width:17px; height:1px;" width="17"> </td> <td align="left" style="text-align:left; vertical-align:middle;" valign="middle"> <font class="fontsize4" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;"> <strong> Lighter Footprint: </strong> <br> <font color="#001ef0" style="color:#001ef0;"> <a href="https://techcrunch.com/2022/09/01/live-nation-turn-systems-sustainability-reusable-cups-plastic/"> <font color="#001ef0" style="color:#001ef0;"> Live Nation Bets Millions on High-Tech Reusable Cups to Combat Plastic Waste </font> </a> </font> </font> </td> </tr>  </tbody> </table> </td> </tr> <tr> <td height="40" style="height:40px; width:440px;" width="440">   </td> </tr> </tbody> </table>   <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td height="40" style="height:40px;">   </td> </tr> </tbody> </table>   <table bgcolor="#e1f5fa" border="0" cellpadding="0" cellspacing="0" style="background-color:#e1f5fa;" class="width520" width="520"> <tbody> <tr> <td> <table> <tbody> <tr> <td align="left" class="blueleft" width="246" style="width:246px; vertical-align:top; text-align:left;" valign="top"> <a href="https://nautil.us/time-is-contagious-5779/" target="_blank" style="text-decoration:none;"><img src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/63336d320e278de39437edf4_OpusXO_Architect-Joy.png" alt="" border="0" width="246" height="215" style="width:246px; height:215px; border-width:0px;"></a> </td> <td align="left" class="blueright" style="vertical-align:middle; text-align:left;" valign="middle"> <font face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;">  <br> <font class="fontsize5"> <strong> </strong><strong>ARCHITECTING JOY</strong> <br>   </font> <br> <font class="fontsize4"> <p><strong>A definition of success is the freedom to spend time in ways that give one joy.</strong></p><p>Joy is more than happiness which is often transitory as it ebbs and flows with external events. Joy is more akin to contentment and satisfaction.<br><br><a href="https://rishad.substack.com/p/architecting-joy" target="_blank" style="text-decoration:underline;"><font color="#001ef0" style="color:#001ef0;"><u><strong>Build it</strong></u></font></a></p> </font> <br>   </font> </td> <td style="width:40px;" width="40"> <img alt="" height="1" src="https://global-uploads.webflow.com/61f2e2596c828552c26cad73/627038e2a5e51051d9592cd8_blank.gif" width="40"> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table>   <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td height="40" style="height:40px;">   </td> </tr> </tbody> </table>  <div style="text-align:center;"> <center> <font class="fontsize5" face="Trebuchet MS, sans-serif" style="font-family:Trebuchet MS, sans-serif;"> <span style="font-size:20px;"> <strong> </strong><strong>Show me the incentive!</strong> </span> </font> </center> </div>  <table border="0" cellpadding="0" cellspacing="0"> <tbody> <tr> <td height="40" style="height:40px;">   </td> </tr> </tbody> </table>  </td> </tr> </tbody> </table> <table align="center" bgcolor="#000" border="0" cellpadding="0" cellspacing="0" class="width600" style="margin:0px auto; 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