January 14, 2025

Explore 2025 Event Benchmarks with IBM, Opus Agency, and Bizzabo

Colleen Bisconti and Katie McIntyre reveal actionable insights from Bizzabo’s 2025 Event Benchmark Report.
1,500 event professionals have spoken! Let us help you crush your event goals in 2025.

Join Colleen Bisconti, VP of Events and Experiences at IBM, and Opus Agency’s Katie McIntyre, Director of Strategy and Event Technology, for 2025 Benchmarks: From Insights to Action, a webinar unpacking the latest findings from Bizzabo’s Event Benchmarking Report

When: January 22, 2025, at 11 am ET | 8 am PT | 4 pm GTM

This exclusive 45-minute session will give you actionable insights to navigate the evolving event landscape. From emerging in-person trends to smarter budgeting and strategies reshaping virtual experiences, we’re diving into the data driving the future of events.

What to Expect:

  • In-Person Event Trends: Discover year-over-year changes for in-person conferences, including key stats and audience preferences driving the biggest shifts.
  • Smarter Budgeting: With budgets changing, we’ll share how to adapt, uncover new opportunities, and maximize ROI.
  • Event Strategy That Delivers: Learn how micro-events and field marketing can fuel in-person success while webinars build awareness and community.


Over 1,500 event professionals contributed to this report. Hear what they had to say and gain the insights you need to stand out in 2025. 

Catch the replay!