January 27, 2025

C&IT Favorite Events of 2024

EVP of Strategy and Solutions eyes fintech heavyweight for the top ranking.
When C&IT asked a lineup of top UK-based agency leaders, “What was your favorite event of 2024?” they got some pretty interesting answers.

Whether it was an event they organized, a function run by a peer, or an experience they attended just for fun, these agency leaders shared which event inspired them most and why.

Brent Turner? He’s all about Money 20/20.

As Opus Agency’s EVP of Strategy and Solutions (and head of our London hub), Brent gave top honors to the international fintech heavyweight.

“The event we loved most this year was Money 20/20, an annual international fintech event. They continue to beautifully navigate the tricky space of being a for-profit event that needs to balance investment in experiences with the realities of driving revenue. Yet, they continue to elevate the bar creatively across their interactive content approaches, activations, and more. It is an event fueling inspiration on many levels—from the overt elements, like experiences, to their thoughtfulness through their delivery.”

Curious to see what the agency leaders chose? Read more.