Katie McIntyre to Lead Session at Unconventional (IRL)
Katie McIntyre, Director of Strategy and Event Technology at Opus Agency, will host an event data session: Using Data to Facilitate Worthwhile Connections.
The session will take place on Friday, November 8, at 10:10 am. CT. Katie will explain how to use data from the registration process to create tailored attendee experiences. She’ll also share insights into segmenting your audience into cohorts and delivering personalized interactions that elevate the event experience for everyone.
Unconventional (IRL) brings the Swoogo community together for two content-rich days of expert-led sessions, deep-dive training, and industry networking, covering a year's worth of material. Uncon attendees walk away with a fresh perspective on big industry ideas, hands-on Swoogo product knowledge, and new friendships with fellow event tech enthusiasts.
