Another day, another achievement to celebrate here at Opus Agency! Please join us in congratulating our client Zerto’s Z Club campaign for winning an Event Marketer Hidden Gems award.

The brand-new Hidden Gems award program is designed to recognize B2B events with fewer than 5,000 total attendees that are too often overlooked or overshadowed by larger events – check out the full list of winners here. Zerto’s sales incentive trip to St. Kitts took home the award in the Best Recognition Event (under 1,000 attendees) category. Smaller events are just as important as large events, and we at Opus are always happy when deserving programs of all sizes and scopes are given a chance to shine.

Zerto’s objective was to create an annual incentive trip that would motivate the sales team to achieve and exceed their goals. The new program, Z Club, was designed to treat top performers to a luxurious stay in paradise. Attendees enjoyed a beautiful setting on St. Kitts, with daily room drops of high-end jewelry and other delights. Z Club activities included spa days, golf trips, and lounging sessions on the beach, as well as nightly team dinners with local music and fireworks. Attendees gave back to the community by assembling and donating backpacks filled with supplies to local elementary schools.

Congratulations to Zerto for creating an unforgettable experience, and thank you to Event Marketer’s Hidden Gems award program for showcasing smaller events!