Let’s Talk Growth at CEMA Summit 2025
Let’s Talk Growth at CEMA Summit 2025


Ready to unlock a new growth era? Meet us in Austin for the 35th anniversary CEMA Summit, July 27-29, 2025.
Opus Agency is joining two powerhouse panels focused on what drives us all: sustainable, strategic growth. Come discover how we’re helping shape the future of event marketing alongside brand-side industry leaders.
Beyond Borders: Global Event Strategy for the Next Era of Growth
July 28, 2:00 – 2:45 pm
Start globalizing your brand's event strategy with this eye-opening peer-to-peer panel discussion. Identify emerging markets crucial for future growth, tailor your events for diverse audiences, and gain insights on building a scalable, locally relevant approach that expands your brand's international presence.
- Jessica Blake, Sr. Director of Strategic Events, Salesforce
- Adele Durham, Sr. Director of Global Events, Veeam
- Brent Turner, EVP of Strategy and Solutions, Opus Agency
Career Journeys in the Event Industry: Insights from Three Key Stages of Professional Growth
July 28, 2:00 – 2:45 pm
Join three event marketers at different career stages as they share insights on navigating the evolving industry. Gain practical tips and strategies through a panel discussion and interactive Q&A, learning how to build a successful career in events from diverse perspectives.
- Alex Evans, Event Marketing Manager, Atlassian
- Jeremy Youett, Head of Proprietary Events, Atlassian
- Paula Grayson, EVP of Client Services Delivery and Operations, Opus Agency
CEMA Summit attracts visionaries, industry leaders, and innovators who share a passion for creating exceptional experiences. This is where our event marketing community comes together to build a foundation for success. It’s about bold ideas, fresh insights, game-changing strategies, and meaningful connections that last.
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