From The Blog

Opus Adds Two Leadership Roles to Support Growth

PORTLAND, Ore. – September 11, 2019 / After a year of impressive organic and acquisition growth, Opus Agency has added two new leadership roles to support the evolving organization. Kim Kopetz has been promoted to Chief Growth Officer, and Kristen Clark has joined the company as Chief Human Resources Officer.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

Augmented Reality Wayfinding for Events: Transform Your Signage and Sponsor Strategies

Google I/O, Google’s closely watched annual developer conference that takes place in May, is where Google announces their latest technology and product developments. This year at the I/O keynote, Google revealed a new augmented reality wayfinding feature in their event app. AR wayfinding and signage technology helps attendees get around large event campuses (something Opus clients are no stranger to), by indicating locations of sessions, food & beverage stations, activations, and other event features in relation to the attendee’s current location. Attendees can simply view the event space through their phone’s camera, and AR will populate the live image with nearby points of attraction and helpful wayfinding information. This technology has the power to irrevocably alter your attendees’ expectations for onsite navigation for the better.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

Opus Agency Bolsters Creative Capabilities with Acquisition of Clarity Creative

BEAVERTON, Ore. (PRNewswire—August 12, 2019) Opus Agency, a leader in global event experiences, today announced the acquisition of Clarity Creative, a content design and dynamic visual communication agency. Clarity is a boutique design studio known for deep experience in strategic storytelling and creative media development, specializing in keynote content for large-scale live events.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

Opus Expands Agency Leadership with Hire of SVP, Business Solutions

PORTLAND, Ore. – June 6, 2019 –We are delighted to announce the addition of Brent Turner to the Opus Agency team. In this newly created Senior Vice President of Business Solutions role, Turner joins the Opus leadership team with a charter of pushing innovation for clients and business growth for the agency.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

Webinar: Increasing Event Value: Maximize Your Attendee Journey

Opus Director of Event Strategy, Jessica Brown, teamed up with SiriusDecision Senior Research Analyst of Demand Marketing, Cheri Keith, to discuss event value and attendee journey. Want to know how to prioritize event strategy from the kickoff, mature your event strategy, and connect data across your entire event portfolio? Listen to Jessica & Cheri’s webinar.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

Event Marketer and Opus Agency Expand Multiyear Partnership

We’re thrilled to announce that our partnership with Event Marketer is expanding! The Opus team is looking forward to bringing more exciting content and impactful speakers to the stage at the EMS Executive Forum in May, as well as hosting a Strategy Lab. Read on for more details about this continued partnership.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

Five Lessons Event Professionals Took Away from the Fyre Festival Nightmare

Fyre Festival, last year’s disastrous millennial music fest meltdown, resulted in attendees stranded on an island, millions of dollars in vendor invoices unpaid, an ever-mounting pile of lawsuits filed, and countless hilarious memes. The entire internet has been reliving the train wreck for the past few weeks after the release of two in-depth documentaries presented by Netflix and Hulu on this monumental fiasco.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

Recognizing Employees Who Embody Company Values

The Opus team spends one day every year to go all out honoring, appreciating, and celebrating the success and accomplishments of our team members—we call this crazy all-staff, all-day celebration Team Connect. While the day is aimed at celebrating the entire agency’s success, we take the time to recognize a few individual employees who were nominated by their colleagues for exemplifying agency values.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

Why We’re Thankful

I make it a point to constantly focus on being grateful, but often even more so during the holidays. A loving family, good health, and fantastic teammates are at the top of my list. Yes, you, Opus/MAS team! I’m thankful for all the diverse, spirited, and brilliant people across our agency, as well as for the integrity in which you operate and the great work you do.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

What it Takes to Produce Big-Name Talent

Event production involves many moving parts that can greatly affect an event; Opus producers are able to adjust to each facet to execute flawlessly. Sometimes, the most delicate aspect of production is the onstage talent. Opus producers are no stranger to producing celebrity talent. I have experience working with Gavin DeGraw, Alicia Keys, Steve Miller Band, and John Legend. While celebrity talent can add to attendee experience, it also requires extra measures from the production team.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

The Relationship Between Creativity and Technology: It’s Complicated

Creative professionals are tasked with balancing creativity with technology, this balancing act can be a difficult one. The speakers at this year’s Adobe MAX, a gathering of 14,000 multi-disciplinary designers, tackled this concept head on. The event embodied this intersection with beautiful creative installations and exciting event technology. Read on to find out more about this fascinating program and what we took away from it.

Read More
FacebooktwitterlinkedinmailFacebooktwitterlinkedinmail

Subscribe for regular updates:

OPUS HEADQUARTERS

  • 9000 SW Nimbus Ave
    Beaverton, OR 97008
  • 888-887-8908
    (Toll-Free / International)
  • 971-223-0777

SALES

OPERATIONS